Life insurance. Done differently.

At King Price Life, we believe every step towards a stronger financial future is worth protecting, and that protection should always start with people and what they actually need.

We may be a new name in the debt counselling space, but our insurance experience certainly isn’t. Our experience runs deep, and today our offering extends across Credit Life, Funeral, Life and Employee Benefits, to name a few.

Now, we’re bringing that experience into the debt counselling space, empowering Debt Counsellors (DCs) with a product suite that enables them to offer consumers relevant insurance solutions, regardless of where they are in their financial rehabilitation journey.

We’ve streamlined the way insurance is delivered, using automation to make it simpler for you to connect consumers with the protection they need, when they need it most. You’ve built trusted client relationships; we help you strengthen them with ready-to-brand insurance solutions powered by King Price Life’s insurance expertise and operational capability.

But for us, the real opportunity is bigger than insurance.

We believe in partnership.

We’ve always believed that sharing the pie beats eating it all ourselves. That means understanding what our partners need, finding solutions that work for everyone and building relationships for the long run.

We don’t believe in a one-size-fits-all approach. We want to solve problems together, find opportunities that are mutually beneficial and help our partners strengthen what they already offer their consumers; backed by a reputable insurance brand.

Come say ‘hi’ to the king

King Price Life is proud to be a Platinum Sponsor of the 2026 Debt Review Awards.

If you’re looking for an insurance partner who wants to understand your business, work alongside you and do things a little differently, come meet our team at the Awards.

Let’s see what we can build together.

For more info, pop us a mail at lifeadvisors@kingprice.co.za.

 

King Price Life Insurance Ltd (King Price Life) is a licensed long-term insurer and authorised financial services provider. 
(Reg no. 1948/029011/06 | FSP no. 47235)